Problem Statement
Family owned business was struggling due to lack of process, systems and loosing market share due to poor quality product, higher cost and poor marketing and sales process
Approach by Minton
- Minton executed business excellence project and made two workstreams one for Sales enhancement and one manufacturing
- Carried out thorough due diligence to find out root cause for quality issues and higher cost
- Prepared strategy for improving marketing and sales capabilities
- Project was executed for 12 months to implement solutions to achieve the desired results
- Redesigning of processes and systems, for manufacturing and sales improvement. Assisted client in higher right talent for sales and marketing
The Results
Increase in sales by 10%
Increase in dealer network and geography
Quality complaints reduction by 80%
Reduction in cost per unit by 20%